This is Shoptet's statistics, which is tracked by Heureka.cz. Blackout today in e-stores is not a day like in the past, but action reductions are basically MSC.
During this time, we can see that the prices of individual sellers can fluctuate from the market average to 50%. This means that fantastic discounts have nothing to do with the right deals, just to return to the market price. Therefore, it is good to check prices even after discounts with other sellers, said marketing director Heureka.cz Michal Vodk.
The smallest discounts are between 30 and 40%, with an average of 34%. However, discounts are often on the sale of TV, electronic, mobile phones. This means that it is a natural reduction. So before Christmas, the star gets better and e-shops can get rid of it, then get to the short term, and after a new year goes to the sale for sale, said Miroslav Uan from Shoptet.
In the domestic environment, the phenomenon of black Friday, as a reduction or a limited sweat, is a piece of it. It can not be expected that the situation in the coming years will change, said Adam Pcha from the Dobrovsk Bookstore. Every year, it is appreciated that most traders in the Czech Republic use this shopping center to try to put them in an unattractive way out of the warehouse. Keep up to date on how to buy and how much volume you have in R in action, said Tom Pouch, director of the Marketing Institute.
Retailers make only a discount at
According to Jaroslav Borka, editor of the Janow Borka Vakovka Brno Gallery, the traders from R failed to work on discounts. Black Friday sales have been abroad for many years. In the Czech Republic, this fever has been a phenomenon in the past two and a half years. This is what Borz said, because it is the best way for this event.
In R, Black Friday was the dominant e-shop, but it did. At Christmas we should estimate that they will spend 44 billion kroner on the internet. Speed can be expected Monday, December 10 and the following days, where sales could exceed turnover and one billion a day, said Jan Vetyka, executive director of the APEK.
Last year, the turnover of domestic electronic commerce in the last month of the week during the reduction events on the so-called ern ptek billions of crowns, the association said. The average reduction in online stores was 17%, according to Heureka.cz.
Last year, on the eve of inspections carried out by the Inspectorate of Inspection, it was found that 92 inspections were executed in 14% of them. It was not clear that prices did not match prices.