Soon is the car that drives you – and not the other way round.
Self-propelled technology has already gone a long way in many of today's cars.
Volvo is one of the most important automobile brands. Early in the autumn, they showed us a very ambitious concept. That is, the Volvo 360c. A very interesting study of how they look for the future of passenger transport.
The car is a fully autonomous car or a fully electric vehicle without a human driver. The concept uses the freedom of design that takes place when the steering wheel and the combustion engine are removed and there is no need to place passengers on two or three seats.
Lex Kerssemakers is one of Volvo's top executives for many years, now senior vice president of Europe, the Middle East and Africa. Kerssemakers have recently been visited by Norway. We took the opportunity to find out more about what he is thinking about the developments in the years to come.
Yes it is!
His mission is to predict how technology will evolve what Volvo will do to deal with this.
We had an exclusive meeting and we did not have the chance to leave. Among other things, to ask about the new and exciting concept from Volvo, 360c. It becomes reality or is just a high flying dream.
– That's it. I can safely say. Maybe it's not exactly in this design, but it's also not so important. But the technology, the application and the way we use the technology – comes. And that's important here and not how the car looks, "says a confident Kerssemaker.
"Industry will change in the years to come, and Volvo will be amongst the leaders of this development." The autonomous journey allows us to take the next major step in the field of security Volvo is a car brand that puts man in the center. our clients' day and their safety – and how we can help improve them, "he explains.
Volvo Head: – Diesel engines will disappear
But only when he does not want to say anything about it. But he suggests that it can not take more than 10 to 15 years. Development is fast.
– Absolutely, but we have to take this step by step. The most important thing is to make it straight, safe and secure.
"There are too many who are killed in traffic, about 1.2 million people each year." Most of the accidents are due to human failure, and we want to do something about it in Volvo. drop, he explains.
But completely painless, it's hard to go. You must, as you know, crush eggs to make omelettes. It's a little like that.
"Yes, and it's bad to cover the press if there's an accident with a self-propelled car." Everything is happening and it's great, but as we mentioned, 1.2 million people lose their lives annually in cars that do not run alone.
Cars should tell the others about slippery roads
– Leadership is never inspired
– That being said, I understand skepticism and it is unusual. Again, we need to take it step by step and evaluate carefully along the way. But we will get it, I am not in a moment of doubt. It will be introduced gradually and in which it is easy to deal first. Allow me to give an example:
"The few think it is especially fun to stay in an eternal queue on the highway as you enter and exit big cities during peak hours. It may take a few hours." In such cases, we know that many would prefer to work, watch a movie, read a book, have a phone call, or just relax and get some sleep?
"In this case, the failure of the driver's line will hardly be a strong argument. In any case, we rarely experienced leadership or leadership as inspiration," he laughs.
"I think the transition will go well when you get used to thinking. This could be like listening to the radio to watch television," explains Kerssemakers.
But in the long run, Volvo thinks it will take a long time. They see this as a potential competitor for short-haul flights. Go to bed when you get into the car and wake up when you're on the move.
Read also: This is how the future Volvo looks
the refractive phase
The fact that it is now more common to book a car over the network without going to a dealer probably will also do something about the reseller structure in the future. Also, the fact that electric cars have a much lower maintenance requirement than fossil cars,
Around these things, it's not surprising, Kerssemakers have made some thoughts.
"It is true that electric cars have a much lower maintenance requirement than fossil cars, but the gradual introduction of electric cars will take time, we have sold record cars in recent years, and we will continue to sell fossil cars in the future. that our cars are among the ones with the longest life, there will not be bigger things around the retailers' structure, in any case between the next six and seven years, he thinks.
"We also see that not everyone is ripe to buy cars and online services yet, many still want to see and wear before they buy, but I think we are in a breakdown phase and that new models will appear for example, we had a great online booking experience when we launched the second generation XC90, it's already a few years ago, and these experiences are important and they will continue with us to continue developing and adapting market.
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The future will be different
"Another interesting thing for us is Care City Volvo. In short, we offer a total package of cars, a subscription, which includes the entire car team from financing, maintenance and change to another car when needed. simply hold from A to Z.
"This is also interesting and we have great faith in the future. It is still in the trial and error phase for us and it is worth bringing together the user experience to further develop this concept.
"One thing is certain: ownership and use of a car in the future will not be as it has been, Volvo's" future man "is over
Also, read: "We are struggling to get enough diesel cars
Volvo Head: – Diesel engines will disappear. The future of Volvo will look like this
Now, two Volvo self-propelled rollers in Gothenburg
This case was first published in Broom.no